The #1 enemy I do not have a minute to waste; life is too short. I am up at 5:00 every morning and kicks things off with a fairly regimen...

“Fake News” is merely a symptom of greater social ills. Our real problems are trust and manipulation. Trust is the longer-term problem bu...

Too many communicators still get it wrong Here are some of the things that you should absolutely include as part of your press releases a...

Don’t blind yourself! In today’s globalism and more than ever interconnected domains of our daily lives, for whoever wants to prosper, ha...

“Never underestimate the power of your words” – Kellie Pickler “This situation is just impossible” “I will never figure this out?” “There...

Expand your credibility: Syndicate your content! Media generally does not generally pick up content and content never goes viral on its ow...

Trust is everything Being trusted and knowing whom to trust is the killer skill of life. No other attribute and ability so clearly deline...

Business in the cafe Why pay for an over expensively designed and expensively rented offices spaces when you can spend most of your time ...

It’s official.  I am no longer a fan of Facebook. While nobody offended me, while I did not have a bad experience, I am not thrilled abou...

Here’s the catch: Multitasking messes with the brain in several ways. At the most basic level, the mental balancing acts that it requires...

Please, shut up and go away! Like many of you, I have often experienced doubts and questioned myself on the pertinence and the effectiven...

Good communication is everything Marketing communications The Marketing Communications Mix or Promotion Mix integrates one, many or all o...

No Business Plan Survives First Contact With Customers Start With a Business Model, Not a Business Plan and avoid three common pitfalls: ...

“Les médias papier ne sont pas condamnée à mourir, à condition de développer une stratégie multi-réseaux et de se diversifier” À la reche...

Blogging is not for everyone! Unfortunately, successful blogging is not easy and not for everyone. Building a successful blog is not the 
list” where you will keep track of all your activities, contacts information and results. Build your spreadsheet according to the existing possible competition. Before even creating your blog, you need to know what the competition looks like. Is there any other similar blog out there? Is it successful? Which other blogs most closely align w

No more so-called experts! The Business World is now in a major transition phase. We are now moving from a transactional management to a ...

You decide! While print magazines and newspapers remain a crucial part of any Public Relation, Communication or Marketing strategy and ca...

Julie lorsque je l’ai accueillie à Montréal Dans la pluie, le froid, l’indifférence et la gadoue, Julie Ledoux marche de Mont-Tremblant à...

Building content for search engine optimization is how your website receives more attention from search results. The more relevant your c...

Twitter a thousand times over Facebook You might not know it yet or use it as such, but Twitter is the modern day version of the newspape...